Dr. Sonali's AM PM Routine
Dr. Sonali's AM PM Routine
Dr. Sonali's AM PM Routine
Dr. Sonali's AM PM Routine
Dr. Sonali's AM PM Routine

Dr. Sonali's AM PM Routine

4 products. 1 complete care routine. At 20% OFF.

Morning to night care that hugs your baby's skin and sets it up for health

  • Step 1 Cleansing Bath Oil which starts as a massage oil, then transforms into a milky cleanser in water
  • Step 2 Gentle Baby Shampoo that cleanses the tresses gently to complete the shower routine
  • Step 3  Face & Body Lotion is a long - lasting moisture absorbing lotion to nourish and protect the skin
  • Step 4 Nighttime Balm soothes and restores overnight — perfect for locking in moisture till morning
Preventative skincare for 0 to 5
Loved by moms globally
₹5,396
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A leading Dermatologist Mom's AM PM routine for her babies

“I formulated this 4-step system to protect delicate skin in harsh tropical weather with increasing AQI indexes. I used it on my kids from day 1 and I am so thrilled to see 100s of dermatologists and paediatricians across India prescribing and using Eda on their kids."
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Why MADE FOR INDIA matters

Eda Baby & Child’s skincare routine is specially formulated for Indian skin and climate conditions, addressing numerous challenges missed by global brands.
Higher humidity levels in tropical countries require formulations with optimized humectant-to-occlusive ratios 
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Water hardness differs from city to city, disrupting baby skin pH more significantly with each bath

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Standard western formulations create a mineral film that traps sweat and bacteria
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Tropical climate requires lighter formulations to prevent occlusive humidity traps
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Why Dr. Kohli's Four Step Routine Works

☀️ AM: Lightweight protection with optimized humectant ratio for Indian humidity levels. 
🌙 PM: Intensive repair with ECO CERTIFIED emulsifiers that restore skin while you sleep.
💧 All Day: pH-balanced formula specifically calibrated for Indian water chemistry.
🌿 Every Step: Antimicrobial actives like Centella Asiatica and Plant Bio Lipids maintain tropical skin microbiome balance.

What we say No to

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Why Fragrance-Free Matters

That "baby-fresh scent"? It's actually 300+ undisclosed chemicals on your little one's skin. As both a dermatologist and skincare formulator, I've discovered that:
  • Babies using fragrance-free products showed 68% less transepidermal water loss (the gold standard measure of skin barrier health) 
  • The average "gentle" scented baby product contains 18-22 undisclosed fragrance compounds
  • Just 6 weeks of fragrance exposure can fundamentally alter your baby's skin microbiome
Your baby's skin is 30% thinner than yours. Choose fragrance-free products to protect their developing skin barrier.
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The purest ingredients for the purest skin

Carefully picked by Dr. Sonali for her little ones — and yours. Discover what makes each one so special.
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Chamomile

Soothes & reduces inflammation

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Coconut Oil 

Locks in moisture, protects skin barrier

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Centella Asiatica

Repairs skin, calms redness

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Neem 

Antibacterial, protects skin barrier

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Hair Strengthening Proteins 

Strengthens roots, boosts shine

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Calendula

Anti-inflammatory, heals gently

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Plant Biolipids

Restores skin lipid barrier layer

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Omega

Repairs deeply, strengthens skin

    AM vs. PM Routine Breakdown

    ☀️ Morning Routine

    1. Play for the Day Cleansing Bath Oil

    Key Benefits

    Creates a protective barrier while gently cleansing, without stripping natural oils

    Dr. Kohli's Tip

    Begin with a 2-minute massage, then add water for milky cleanser

    2. Peek-a-Boo 
    Gentle Baby Shampoo

    Key Benefits

    Strengthens baby hair with bio-proteins and neutralises the effects of hard water

    Dr. Kohli's Tip

    Massage, lather, rinse with our tear-free formula

    3. Hug your Bug 
    Face & Body Lotion

    Key Benefits

    Forms a protective shield against pollution and soothes with Centella Asiatica to prevent inflammation

    Dr. Kohli's Tip

    3-minute rule: Apply within 3 minutes after shower when skin is damp for 24-hour protection

    🌙 Night Routine

    4. Just Be with Me Nighttime Balm

    Key Benefits

    Restores the skin barrier overnight with ECO - CERTIFIED ceramides and locks in moisture till morning

    Dr. Kohli's Tip

    Focus on high-friction areas for intensive overnight restoration

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    Common Questions from Indian Moms

    My baby's skin gets dry and flaky despite using moisturizer. Why isn't it working?

    Traditional moisturisers aren't formulated for India's unique climate. Eda's Hug Your Bug Lotion has an optimised humectant-to-occlusive ratio specifically for tropical humidity, providing effective hydration without the heavy feeling.

    How do I handle my baby's skin irritation during monsoon season?

    Monsoon humidity traps bacteria against skin. Eda's Play for the Day Bath Oil forms a protective barrier that cleanses without stripping natural oils, while antimicrobial actives like Centella Asiatica maintain skin microbiome balance.

    My baby develops rashes in fold areas despite regular cleaning. What am I doing wrong?

    Hard water in Indian cities leaves mineral deposits that trap sweat. Just Be With Me Nighttime Balm's eco-certified emulsifiers repair the hydro-lipid barrier overnight, preventing bacterial growth in skin folds.

    Why does my baby's scalp get flaky and irritated after shampooing?

    Most shampoos aren't pH-balanced for Indian water. Eda's Peek-a-Boo Shampoo is specially formulated to neutralize hard water effects while strengthening hair with protein-rich ingredients.

    My baby's skin feels sticky after applying lotion in Mumbai's humidity. Any solution?

    Eda's Hug Your Bug Lotion is specifically designed with a lighter formulation that prevents the occlusive humidity trap common in tropical weather, allowing skin to breathe while staying protected.

    How can I protect my baby's skin from increasing pollution levels?

    Eda's AM routine provides a pollution shield with lightweight protection that doesn't clog pores. The Bath Oil and Lotion work together to cleanse environmental toxins while creating a protective barrier.

    Why does my baby's eczema worsen despite using international "gentle" products?

     Many international products contain hidden fragrances that trigger reactions. Eda's complete fragrance-free system reduces transepidermal water loss by 68%, helping maintain your baby's skin barrier integrity.

    How can I manage my baby's cradle cap without harsh treatments?

     Peek-a-Boo Shampoo's gentle bio-proteins break down cradle cap while balancing scalp microbiome. Follow with Just Be With Me Nighttime Balm on affected areas for overnight treatment.

    My baby's skin gets increasingly dry after each bath. What's happening?

    Standard cleansers strip natural oils, especially with hard Indian water. Play for the Day Bath Oil prevents moisture loss during bathing, forming the foundation for all-day hydration.

    How do I handle heat rash in summer without making it worse?

    Heat rash thrives when sweat gets trapped. Eda's lighter formulations allow skin to breathe while Centella Asiatica in the Lotion reduces inflammation, showing 87% reduction in heat-related irritation.

    My baby's skin feels rough in air-conditioned spaces but gets too sweaty otherwise. How do I balance this?

    Eda's pH-balanced system creates all-day barrier support that adapts to changing environments, preventing both dehydration in AC and bacterial overgrowth in humidity.

    Why does my baby wake up with dry patches despite evening moisturizing?

    Night moisture needs special formulation. Just Be With Me Nighttime Balm's eco-certified emulsifiers provide enhanced hours of moisture, clinically proven to repair the skin barrier overnight.

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    Eda products are created by India's leading dermatologist Dr Sonali Kohli.

    Dear Parent,

    As both a mother and dermatologist, I understand your journey - the love, the stress, and the desire to give your little one the very best. 

    That's why I created Eda Baby: to transform everyday moments into joyful bonding experiences, while ensuring your baby's delicate skin gets the expert care it deserves. Each product combines medical expertise with a mother's touch, letting you go from stressed to blessed.

    With love and care,

    Dr. Sonali Kohli

    Founder, Eda Baby & Child

    We're serious about our science so you can have fun with your little one.

    Check out our Taxonomy of Ingredients - the most comprehensive research of skincare ingredients now compiled for you.

    The PDF is huge and may take some time to load, but it’s worth the wait.
    Thank you!

    Dr. Sonali's AM PM Routine

    Dr. Sonali's AM PM Routine

    ₹5,396